They were successful entrepreneurs who’d got stuck in a rut. We helped them get going again.
Belinda and Sarah came to dream on in a bit of a quandary. A few years before they’d started a new adventure. They’d both been working together for a major marketing company; they weren’t happy and so decided to breakaway and set up their own business. They’d realised that their previous employer had lost the human touch with customers – it had got too big. They could see a big gap in the market for personal attention and service. They also wanted a lifestyle that worked for them; they both had young families and felt that running their own business would give them more flexibility with no boss to answer to.
These are two confident, and talented ladies, so it was no surprise that before too long they’d set up a small but successful business. They were doing well.
After two successful years though things became a little stale. The business was ticking along nicely, but ticking along nicely wasn’t what they wanted. That’s why they came to dream on.
After their first session it soon became clear what the problem was. They were too caught up in operating the company, they weren’t giving themselves the chance to step back and think “what next”.
So we worked with them. We took them away from the hustle and bustle of the office. And together we created a three year plan to grow their business. To do this we used some simple models and techniques, we got the ideas flowing and we got creative.
In just two sessions over four hours we’d built a new strategy and a simple powerful plan with clear financial targets. Belinda and Sarah now have clarity about the kind of business they want to be, and - just as important - the kind of business they don’t want to be. They know where the growth will come from and where the attention should go.
The two ladies are now hard at work making their plan come to life. They still come to dream on for regular coaching and advice. But they don’t always come alone. They’ve also introduced their clients to us.
Some companies take their clients to football matches and the races, but by bringing them to dream on Belinda and Sarah know they’re offering something a little different.
What they’re giving their clients is a chance to reflect; a place to create space; and most important, the support we all sometimes need to take the next steps forward.
dream on